DELIVERABLES

Speaking Ability

  • Gestures
  • Voice Inflection
  • Pauses
  • Command

Presentation Arc

  • Message Structure
  • Credibility
  • Impact

Story Telling

  • Reinforcement
  • Entertainment Value
  • Take-a-way

The Business of Speaking

  • Prerequisites
  • Logo
  • Biography
  • Fee Schedule
  • Speaker Introduction
  • Marketing Polish
  • Signature Presentation
  • Brand Folio (Brochure / One Sheet)
  • Website
  • Preview Video
  • Marketing Fuel
  • SEO (Search Engine Optimization)
  • Book
  • Clients By Industry
  • Testimonials
  • Marketing Tools (Digital)
  • Email
  • Social Media
  • YouTube Channel
  • Blog
  • Marketing Tools (Print)
  • Brand Postcard (Comparable Info on Brand Folio)
  • Niche One Sheet
  • Cover Letter Templates (Inquiries, Referrals, etc.)
  • Inquiry Brand Impression Component (i.e., Ovations Book)
  • Thank You Card & Envelope
  • Anniversary Card & Envelope
  • Envelope Stickers
  • Back-of-the-Room (Newsletter Sign-Up Sheet)
  • Back-of-the-Room (Promotional, Price & Payment Tent Cards)
  • Event Take-A-Way (i.e., Bookmark, etc.)
  • Pre-Purchase One Sheet
  • Above & Beyond (Post Program Thank You Gift)
  • Marketing Targets
  • SHRM
  • MPI
  • ASAE
  • CFP’s (Associations)
  • Speakers Bureaus
  • Inquiries (Web / Email / Program)
  • Previous Clients
  • Holds Released
  • Referrals
  • Quick Question
  • Speakers Bureaus
  • Introduction Mailing
  • Digital Mailing
  • Showcase
  • 40% Offer
  • Preview Opportunity
  • Post Program Product Commissions
  • Client Management
  • eSpeakers
  • CRM – Constant Contact
  • Holds
  • Holds Released Process
  • Confirmed Events
  • Post Program Follow-Up (Checklist)
  • Post Program Follow-up (Referral Mailing)
  • Event Management
  • Pre-Program Checklist
  • Back-of-the-Room
  • Post-Program On-Site
  • Post-Program Off-Site
  • Product (Book & Video) Development & Placement
  • Audio Downloads (Website – MP3 / Audible.com)
  • Video Downloads (Website – MP4)
  • Book (Amazon)
  • Videos (YouTube)
  • Website
  • Pre-Program
  • Program On-Site